Discovery, Inc. announced today that the new company being formed through the WarnerMedia and Discovery merger will be called Warner Bros. Discovery.
Along with a new name, the company shared a potential slogan
– “the stuff that dreams are made of,” from the Warner Bros. movie
The Maltese Falcon.
“Warner Bros. Discovery will aspire to be the most
innovative, exciting and fun place to tell stories in the world – that is what
the company will be about,” said Discovery President and CEO David Zaslav. “We
love the new company’s name because it represents the combination of Warner
Bros.’ fabled hundred year legacy of creative, authentic storytelling and
taking bold risks to bring the most amazing stories to life, with Discovery’s
global brand that has always stood brightly for integrity, innovation and
inspiration. There are so many wonderful, creative and journalistic cultures that
will make up the Warner Bros. Discovery family. We believe it will be the best
and most exciting place in the world to tell big, important and impactful
stories across any genre – and across any platform: film, television and
The new company will own over 200,000 hours of programming
and over 100 brands, according to today’s announcement. The brands in the
portfolio include HBO, Warner Bros., Discovery, DC, CNN, WB Games, Turner
Sports, Cartoon Network, HGTV, Food Network, TNT, TBS, Turner Classic Movies,
Wizarding World, Adult Swim, Eurosport, Magnolia, TLC, Animal Planet, ID and
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